



bKash has recognised 100 employees from its distribution houses for their outstanding contributions to the “Eid-er Chad Akashe, Salami Din bKash-e” digital campaign held during Eid-ul-Fitr.
The campaign mobilised field-level distribution channel employees nationwide to create and share digital Eid Salami content on YouTube and TikTok.
Field-level employees produced and published over 7,000 pieces of content on these two platforms as part of the initiative.
Award recipients were selected for their creativity, audience engagement and overall quality of presentation.
Winners from across the country were honoured at a ceremony recently held at a city convention centre.
The event was attended by singer Sabrina Ehsan Porshi; Mohammad Irfanul Huq, Head of Distribution and Retail Business of bKash; Ishtiaque Shahriar, Head of Digital Assets and Communications of bKash; and other senior officials.
The celebration concluded with a cultural programme showcasing the creativity, talent and achievements of field-level employees.