



Business Report :
Royal Enfield, the world’s oldest motorcycle brand in continuous production, inaugurated their first manufacturing plant in Bangladesh in collaboration with IFAD Motors Limited along with their Flagship Showroom in Dhaka on 21 October 2024.
The Royal launching Ceremony of Royal Enfield was the most hyped launch in the history of Motorcycle Industry in Bangladesh which took place amidst much fanfare.
Motorcycle enthusiasts of the country showed tremendous love and support for the brand through physical store visits, social media engagements and recommendations.
Pre-Booking of the iconic motorcycles commenced on 22 October 2024 and customers lined up in thousands to do the pre-booking of their dream Motorcycle brand.