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Twelve Opens Flagship Outlet at Bashundhara City

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Economic Reporter

Twelve, a leading clothing brand in Bangladesh, has inaugurated its 43rd flagship outlet at Bashundhara City, Panthapath, Dhaka. The grand opening took place on March 10 at Level 5 of the mall, featuring special Eid collections.

The inauguration was attended by Abdullah Hil Rakib, Managing Director of Team Group, Abdullah Hil Nakib, Deputy Managing Director, and Md. Matiur Rahman, Director & COO of Twelve. Also present were Daulat Akhtar Mala, President of the Economic Reporters Forum (ERF), Abul Kashem, ERF General Secretary, along with other executives.

Exclusive Collections & Customer Focus

Speaking at the event, Abdullah Hil Rakib highlighted the diverse ethnic and Western fashion trends Twelve offers this Eid. He emphasized that the brand ensures affordability and comfort for all customers. The company has also introduced online and in-store feedback systems to improve customer experience.

Daulat Akhtar Mala noted Bangladesh’s transition from LDC status, urging fiscal measures to support local industries against potential economic challenges. She emphasized the importance of government support for local manufacturing post-LDC graduation.

Special Promotions & Expansion Plans

To celebrate the launch, Twelve is offering exclusive promotions, including: Free Toggi World tickets on purchases above a certain amount, Gift vouchers & hampers for customers, Exciting discounts on Eid collections

Previously, Twelve had two smaller outlets at Bashundhara City (Ground Floor & Level 1). Due to increasing demand, the brand launched this larger flagship store.

Additionally, Twelve will open its 44th store in Khulna next week, expanding its presence in Bangladesh’s southwestern commercial hub.

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