Business Report :
Grameenphone has won the Asian Technology Awards 2024 in the Digital – Telecommunications category for its MyGP app.
This recognition highlights MyGP’s role in transforming the digital experience across Bangladesh, making necessary services readily accessible.
The Asian Technology Awards, organized by Asian Business Review, recognize outstanding technology-based innovations across various industries in Asia.
The awards celebrate companies that lead technological disruption and digital transformation within their sectors.
With over 30 million installations on smartphones, the MyGP app has revolutionized how users interact with Grameenphone’s services, offering seamless access to a range of features, including account management, service customization, and real-time notifications.
From one-tap payments to streaming content, the app digitizes 99% of the company’s offerings becoming the the largest local self-service app.
Users can complete transactions without a data balance and access emergency balance services in collaboration with mobile financial partners.
With the vision of becoming a one-stop solution, Grameenphone has consistently enhanced the app to cater to customers’ evolving needs and make it even simpler, easier and offer greater value for customers everyday.
During the pandemic, the app-enabled live streaming of classes, ensuring uninterrupted education for students.
Additionally, MyGP has become a go-to platform for entertainment, offering live score updates and streaming major sporting events including the Cricket World Cup, through partnerships with over ten OTT platforms right at the fingertips.
With its advanced, cloud-native architecture, MyGP can process up to 8,000 transactions per second, serving over 20 million monthly active users.
The app’s latest update, MyGP 5.0, brings a more intuitive user experience, driven by feedback from hundreds of customers, resulting in a substantial boost in engagement.
Solaiman Alam, chief digital officer (CDO), Grameenphone said: “We are thrilled to receive the Asian Technology Excellence Awards. This recognition underscores our commitment to digital innovation and delivering customer-centric solutions.
MyGP is more than just a sales and services app. It’s a platform that empowers our users, setting new standards in service delivery and technological advancement on the go.
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