Business Report :
The inaugural Bangladesh Electronics & Home Appliances Marketing Fest, held under the theme “Electrify Strategy, Amplify Impact,” has made a profound impact on the country’s marketing landscape.
This event was a collaborative endeavor of industry leaders, entrepreneurs, brands, and marketing experts, marking a pivotal moment for Bangladesh’s electronics sector.
Leading as title sponsors were GREE & KONKA from Electromart, where Jamuna Electronics & Kiam serving as powered by partners. Their steadfast support underscored the event’s significance, emphasizing the vital role of the electronics and home appliances sector in Bangladesh’s economic growth.
The Bangladesh Electronics &Home Appliances Marketing Fest is dedicated to exploring contemporary marketing strategies, emerging trends, and innovations within the industry. It serves as a platform for collaboration, knowledge sharing, and networking among industry stakeholders.
Attendees were immersed in dynamic discussions, delving into contemporary marketing strategies, emerging trends, and challenges shaping the industry. The fest facilitated insightful dialogue on the competitive landscape between domestic and foreign brands, as well as the introduction of innovative products into the market.
Nurul Afsar, Deputy Managing Director of Electro Mart, expressed enthusiasm, stating, “As the Title Sponsor, we are thrilled to be part of this groundbreaking fest. It serves as a catalyst for marketing innovation and collaboration, crucial for propelling growth in Bangladesh’s electronics sector.”
With participation from 26 speakers representing various domains including brand, marketing, sales, supply chain, and 6 entrepreneurs, the fest was enriched with diverse perspectives on better marketing practices and profitability in the sector.
Spearheaded by Brand Practitioners Bangladesh, the fest aimed to foster innovation and collaboration within the industry. Mirza Md. Ileush, Founder & CEO of Brand Practitioners Bangladesh, emphasized, “Our mission is to promote growth and co-creation among business and marketing professionals. This fest brings together all stakeholders to shape the future of marketing practices and enhance customer satisfaction.”
The event boasted a plethora of activities, including insights and panel sessions, enabling attendees to engage in meaningful discussions and exchange ideas. Additionally, the fest witnessed the launch of the fifth edition of the “Business Brillianz” Magazine, further enriching industry insights and best practices.