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CUB pioneers industry-immersion in higher education

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The Canadian University of Bangladesh (CUB) is transforming higher education through innovative initiatives and advanced infrastructure.

Central to this transformation is the Industry Immersion Programme – a visionary initiative that bridges the gap between academia and the professional world by integrating real-world industry experience into students’ academic journeys.

CUB’s Industry Immersion Programme is designed to develop world-class professionals by combining academic excellence with practical industry exposure.

This forward-thinking programme integrates cutting-edge education with targeted internships, freelancing opportunities, and experiential learning, ensuring that students are well-prepared for the demands of the modern workforce.

The programme will be implemented across all majors at both undergraduate and postgraduate levels, offering students opportunities to apply their academic knowledge in real-world contexts. It aims to equip them with the skills, knowledge, and entrepreneurial mindset necessary to excel in diverse industries and global markets.

MAJORS IN THE INDUSTRY IMMERSION PROGRAMME
School of Business

# Bachelor of Business Administration (BBA)
# Master of Business Administration (MBA)
# Executive Master of Business Administration (EMBA)
SCHOOL OF SCIENCE & ENGINEERING
# Electrical & Electronic Engineering (EEE)
# Computer Science & Engineering (CSE)
# Shipping & Maritime Science (SMS)
SCHOOL OF PUBLIC HEALTH AND BIO SCIENCES
# Bachelor of Public Health (BPH)
# Master of Public Health (MPH)
SCHOOL OF LIBERAL ARTS & SOCIAL SCIENCE
# English
# Law
# Media, Communication and Journalism (MCJ)
NON-MAJOR DEPARTMENT

# Department of General Education

The initiative focuses on key areas such as Computer Science, Business, Public Health, English, and Maritime Science, providing students with practical experience to bridge the gap between theoretical learning and industry challenges.

CUTTING-EDGE CURRICULUM WITH A FOCUS ON AI AND EXPERIENTIAL LEARNING

CUB’s curriculum goes beyond traditional teaching methods by incorporating the latest advancements in technology and experiential learning:
# Training in Data Science and AI Applications: All students will receive foundational training in data science and the application of artificial intelligence within their fields, preparing them for the technological demands of modern industry.

# Generative AI Integration: The university is investing in IT infrastructure to incorporate generative AI, enhancing learning, research, and administrative efficiency.

l Experiential Learning: The curriculum emphasises hands-on education through extensive use of laboratories and group problem-solving exercises, fostering critical thinking, teamwork, and practical application of theoretical knowledge.

A VISION FOR THE FUTURE: THE PERMANENT CAMPUS AT PURBACHAL
CUB’s state-of-the-art permanent campus at Purbachal is a testament to its commitment to academic excellence. Approved by RAJUK on 30 January 2024, the campus is set to be fully completed by 2028. It will feature cutting-edge facilities and launch a new Civil Engineering department, further expanding its academic offerings to meet the growing demand for technical education.

COMMITMENT TO SUSTAINABILITY
In line with its community engagement goals, CUB has revitalised a co-located playing field in Purbachal. Handed over by RAJUK on 1 March 2023, the formerly barren field has been transformed into a lush green space with eco-friendly fencing. It now serves as a recreational hub for both students and local residents, reflecting CUB’s dedication to sustainability and community welfare.

INNOVATING EDUCATION, EMPOWERING FUTURES
Through the Industry Immersion Programme, innovative curriculum enhancements, and significant infrastructure developments, CUB is reshaping the future of education. By blending academic excellence with practical industry expertise, AI-driven learning, and experiential methods, CUB ensures its graduates are prepared to thrive in dynamic global industries.

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