Prime Bank & Mastercard launch ‘TapIn’

Business Desk :

Prime Bank PLC. in partnership with Mastercard has launched `TapIn & an innovative next generation NFC-enabled debit sticker card developed, powered by IDEMIA with local partner ADN Technologies Ltd. designed to deliver fast, secure and seamless payment experience for customers with dynamic urban lifestyle.
The launching ceremony was held on Monday at Prime Tower and attended by M. Nazeem A. Choudhury, Deputy Managing Director, Prime Bank PLC., Syed Mohammad Kamal, Country Manager at Mastercard and A M Ehsan-ul Haque, Chief Executive Officer, ADN Technologies Ltd. along with other senior officials from both organizations.
The TapIn sticker card is a slim, secure and globally accepted payment solution by MasterCard that can be easily attached to smart phones, wallets, or any other personal items- allowing customers to make instant tap-and-go payments anytime, anywhere.
The solution is secured with enterprise-grade encryption and advanced fraud protection to ensure enhanced security for every transaction. Customers benefit from instant transaction notifications and real-time account visibility, enabling better financial control and transparency.
With global acceptance across POS terminals, online platforms and international markets, the sticker card also supports ATM withdrawal from Prime Bank ATMs using MyPrime. Cardholders can enjoy year-round privileges at over 10,000+ MasterCard partner merchants across Bangladesh, along with exclusive global offers worldwide.
M. Nazeem A. Choudhury, Deputy Managing Director of Prime Bank PLC., said, `the launch of TapIn reflects our commitment to delivering innovative, secure and convenient payment solutions for our customers.
As lifestyles evolve, we aim to provide seamless digital experiences that simplify everyday transactions while ensuring the highest standards of security and reliability & Syed Mohammad Kamal, Country Manager, Bangladesh at MasterCard, said, on Monday consumers expect payments that move at the speed of their lives.
The launch of ‘TapIn’ with Prime Bank introduces a smart, tap-and-go solution that combines convenience, security and style in one seamless experience. The initiative reflects MasterCard’s commitment to advancing next-generation digital payments and accelerating contactless adoption in Bangladesh.