Musical prog ‘Utsho Sondhya’ brings support to marginalised children

Entertainment Desk :

The musical event, titled ‘Utsho Sondhya 2024,’ organised recently at Krishibid Institution Bangladesh Complex (KIBC) auditorium witnessed a mesmerising musical performance from the singers Rituraj Baidya, Sanzida Mahmood Nandita and Masha Islam and the audiences were transported into a world of melody, warmth and purpose, said a press release.
The event was organised by Utsho Bangladesh, a grassroots-level community-based organisation, to create a magical experience for music lovers, aiming at uplifting the lives of Bangladesh’s marginalised children, successfully concluded on a harmonious note and generous spirit.
This charitable musical programme was part of Utsho Bangladesh’s continuous effort to raise both funds and awareness for the organisation’s vital work with orphaned and underprivileged children. This annual fundraising gala brought together patrons, philanthropists, and music enthusiasts to advocate for child rights for a positive change. With every ticket purchased, guests knew they were contributing to something more significant than the evening’s entertainment-helping secure education, shelter, and holistic care for needy children.
“The evening was more than music and performance; it carried a message of hope and a shared dream of creating a world where every child feels cared for. We are grateful to all the guests, performers, sponsors, partners, and supporters. Everyone’s collective effort made this event a success and a meaningful one. Every song here helped us to get closer to fulfilling our mission to ensure marginalised children’s access to basic human rights,” Mahbooba Akhter Mahmood Leena of Utsho Bangladesh.
The proceeds from ticket sales for this musical event will be spent on the welfare of the children under the care of Utsho Bangladesh and to support the organisation’s other noble
initiatives.
This year’s ‘Utsho Sondhya’ was made possible by the title sponsorship of One Ocean Network Express and the incredible support of partners, including A&E, AB Bank, ABC Real Estate, Al-Arafah Islami Bank, Apex, Berger, Brac Bank, City Bank, Commercial Bank, Dan Cake, DBH, Dhaka Bank, Ebadi (H), IDLC, IFAD, IPDC, Ispahani, LankaBangla, MTB, Novoair, Padma Apparels, Polar, Prime Bank, Reckitt, Runner, Unilever, Urmi Group, and many other generous souls.
The event was further supported by Mongoldeep Foundation, Asiatic EXP, Forethought PR, Navigators, and YellowRaptor as Event Partners, with Tickify serving as the Ticketing Partner.