Tech-driven supply chain empowering micro-retailers in Bangladesh

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Business Report :

PriyoShop, Bangladesh’s leading B2B marketplace and smart distribution partner, is driving significant change in the supply chain landscape for small and medium enterprises (MSMEs) across the country.

Committed to streamlining operations and ensuring that brands reach retailers in every corner of Bangladesh, PriyoShop is significantly expanding its operations and establishing itself as a vital force in the local economy.

Since its inception, PriyoShop has extended its network to 11 districts, 73 thanas, and 752 routes, enabling connections with over 78,000 MSMEs. This extensive reach grants access to a broad selection of products and services from more than 250 brands and suppliers.

By cutting out middlemen, PriyoShop ensures that MSMEs receive quality products at competitive prices, allowing them to focus on business growth without the hassle of logistics and procurement.

PriyoShop’s recent introduction of the first ever CMSME credit card in Bangladesh solves a significant challenge for small businesses: access to finance. In partnership with LankaBangla and Mastercard, the credit card offers MSMEs essential capital for operations, cash flow management, and expansion, breaking down barriers imposed by traditional financial institutions. This initiative is a game-changer for businesses previously constrained by high-interest loans or lack of credit access.

PriyoShop aims to deliver trusted brand products directly to retailers nationwide. In a country with over 87,000 villages, 5 million small businesses often struggle with sourcing products, managing supply chains, keeping inventory and ensuring timely delivery. PriyoShop solves these problems by creating a smooth distribution network that supports both retailers and brands.

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Through PriyoShop’s platform, MSMEs can access a wide range of products at competitive prices, place orders online and receive their goods quickly. This saves businesses time, cuts costs, and allows them to focus on growth and customer service.

PriyoShop also offers personalized services to brands and partners by analyzing MSME needs and markets for smart distribution planning. The company digitalizes processes from order management to inventory control, making things easier for brands.

With data-driven solutions, PriyoShop helps brands optimize inventory, improve marketing, enhance sales and streamline operations.

This national reach allows brands to expand their services across the country, increasing both customer retention and profits. Additionally, PriyoShop is working on creating an inclusive ecosystem with embedded finance options.

“Our vision is to empower 1 million micro-retailers by simplifying the supply chain process through embedded finance solutions”, said Asikul Alam Khan, founder and CEO of PriyoShop.

PriyoShop believes that technology is key to transforming business operations in Bangladesh. By offering smart solutions, PriyoShop helps MSMEs access products more easily and allows brands to enter new markets.
PriyoShop’s ongoing expansion underscores its dedication to supporting Bangladesh’s MSME sector.

By building an efficient distribution network, PriyoShop is helping businesses overcome traditional challenges and succeed in today’s competitive market with the overarching goal of empowering 1 million MSMEs across Bangladesh.

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